Unlocking the Door to Real Estate Success: It All Starts With One

Josh Perez • January 2, 2025

If there’s one thing I’ve learned in the world of real estate, it’s this: it all starts with one. Your first investment property. Your first big decision. Your first leap of faith.



As highlighted in my recent conversation on the @brokersplaybook Podcast, the journey into real estate doesn’t begin with a massive portfolio or decades of experience. It starts with your “why.”

"The first investment property often opens the floodgates—boosting your confidence, growing your risk appetite, and unlocking relationships and resources you never knew you had. It all starts with one and discovering your why."

Start With Your Why

Before you dive into your first property, take a step back and ask yourself: Why am I doing this? Whether your goal is financial freedom, securing your retirement, or building generational wealth, your purpose will shape your decisions and keep you grounded when challenges arise.


As my host pointed out, your “why” also helps define your strategy and the team you need to assemble to make your vision a reality.


The Confidence of Taking That First Step

That first property is about more than just the numbers—it’s a game-changer for your mindset. It unlocks your confidence, expands your risk tolerance, and sharpens your skills. It also introduces you to the relationships, resources, and systems you’ll need to succeed.


Owning your first investment property is where theory meets practice. Managing your own balance sheet, income, and expenses turns hypothetical plans into real-world experience. That’s when you start to understand what works, what doesn’t, and how to improve.


As I shared on the podcast:

"That first property or project often opens the floodgates of confidence, your risk appetite, your skill set, and relationships with people and resources that can help you."


It’s About Progress, Not Perfection

Real estate success isn’t about reaching an arbitrary number of properties. Whether you aim for 10, 30, or 150 properties, every journey begins the same way—with one.

Don’t let analysis paralysis or fear of imperfection stop you. Each step forward builds momentum, and each property teaches you something new.


Build Your Power Team

No one succeeds in real estate alone. Your team is essential. From mortgage brokers and real estate agents to contractors and financial advisors, surrounding yourself with experts who align with your goals can make all the difference.


The right team will help you navigate challenges, uncover opportunities, and stay focused on your bigger picture.


Ready to Take the Leap?

Your first investment property isn’t just a milestone; it’s a foundation. It’s where you learn, grow, and build the confidence to expand your portfolio.


As I often say, you can talk about investing, hear examples, and learn from others—but managing your own property is where the real lessons begin.


So, what’s holding you back? The journey to real estate success starts with one. Let’s make it happen.

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By Josh Perez July 28, 2025
As interest rates continue to rise, the real estate market is seeing some major shifts. While the rapid growth of property values we saw in 2020 and early 2021 may feel like a distant memory, there are still opportunities for savvy investors to make profitable moves. One strategy I’ve been closely examining involves bungalow conversions, a trend that thrived when interest rates were at historical lows but is still relevant in today’s market with the right approach. The Bungalow Conversion Trend Back in the peak of the market—when interest rates were at rock-bottom levels—investors were purchasing bungalows in the $500,000 to $700,000 range, adding significant renovation costs (sometimes $100,000, $150,000, or even $200,000), and converting them into multi-unit properties. These properties would often see their value skyrocket, with two units bringing in over $1 million on the market. This surge was fueled by the low interest rates, often between 1.5% and 2.5%, which made it easier for investors to carry larger mortgages. With rental income supporting mortgages of $800,000, investors could break even or even cash flow a bit, making the bungalow conversion strategy an attractive option. The Shift: Rising Interest Rates Fast forward to today, and interest rates have climbed significantly, ranging between 5% and 6%. This change in the lending landscape has made it harder for many investors to cash flow properties in the same way they did a few years ago. With higher mortgage payments, properties that once offered positive cash flow are now operating at a loss. But there’s still a way to make this strategy work—by adding more rental income streams. The key is increasing the number of units within the property. Running the Numbers: Maximizing Rental Income Let's break down how adding a third rental unit to a property can still make bungalow conversions profitable in today’s market. Main Floor Unit (3-bedroom) : If this unit rents for around $2,300 per month, that’s a solid start. Basement Unit : Depending on the property and its location, basements can typically rent for $1,600 to $2,000 per month. Let’s take an average of $1,800 for this example. Detached Garage Unit : A separate garage can be converted into a rentable unit, bringing in an additional $1,700 to $1,800 per month. By adding a third unit, the total monthly rental income could reach up to $6,000, or more. This significantly changes the cash flow dynamic. For a property with a mortgage of $800,000 to $900,000 at today’s rates, the added rental income can offset the higher mortgage payments, allowing the property to cash flow positively rather than negatively. The Bottom Line While the rising interest rates have made it more challenging to generate positive cash flow from traditional rental properties, the bungalow conversion strategy remains a powerful tool for investors. By converting a single-family home into a multi-unit property—whether by utilizing basements or adding a detached garage unit—you can create multiple streams of rental income that make the property viable, even in today’s higher-rate environment. In summary, the strategy is still worth exploring. With the right renovations and rental income projections, you can still cash flow and potentially see a great return on investment in today’s market. The key is running the numbers, understanding your rental potential, and adapting to the changing landscape of real estate financing.
By Josh Perez July 28, 2025
As a real estate investor with over 400 doors under my belt, I’ve had the privilege of learning from my experiences and from those around me. Recently, I sat down with a seasoned real estate investor to talk about the evolution of his investment strategy and the changes he’s made over the years. During our conversation, he shared his growing focus on larger multi-family properties—specifically 10, 20, 30, and 40-unit apartment buildings—and why this shift is a key part of his long-term success. Why Move into Multi-Family? While my guest still works with triplexes and fourplexes, his main focus has increasingly shifted to multi-family buildings. The appeal of these larger properties lies in the control they provide over the asset’s performance. Unlike single-family homes, where property value is often tied to comparables—prices of similar properties in the neighborhood—the value of multi-family units is based more on how well you manage and improve the building. According to my guest, multi-family buildings offer more opportunities to add value. By focusing on improving operations, stabilizing the property, and enhancing the tenant experience, he’s been able to increase the overall value of the building, without relying solely on market trends. This allows him to focus on value creation rather than just the current price of the asset. Key Fundamentals in Real Estate: Leverage and Control In real estate, two fundamentals stand out: leverage and control. My guest emphasized how critical leverage is in today’s market—especially with the rising interest rates. The ability to borrow money wisely allows investors to acquire larger, income-generating properties. But it’s not just about borrowing money; it's about making sure that the asset will generate cash flow and provide long-term returns. Control is another critical factor. With multi-family investments, my guest can actively manage and improve the property to increase its value. From adjusting rents to market value to making necessary upgrades and improving management, these properties offer a level of control that residential investments often don’t. The Shifting Market and the Role of CMHC As the market shifts and interest rates rise, my guest’s investment strategy has increasingly relied on the commercial space—specifically multi-family properties. One of the most stable ways to invest in this space is through the CMHC (Canada Mortgage and Housing Corporation) program, which offers longer amortizations—40, 45, and even 50 years. These long-term financing options help investors like my guest secure properties that are cash flow positive right from the start, while also positioning themselves for larger appreciation in the future. This program allows investors to hold properties indefinitely, riding out the market fluctuations and benefiting from eventual property appreciation. The Takeaway: Building Long-Term Wealth with Multi-Family Properties Through my conversation with this experienced investor, it became clear that multi-family properties offer a tremendous opportunity for long-term wealth. In a market where interest rates are rising and the landscape is changing, these properties provide a more stable and predictable way to generate cash flow and build value over time. If you’re a real estate investor looking for a stable investment strategy, consider moving into the multi-family space. By stabilizing and improving properties, you can create long-term cash flow while allowing for future appreciation. Whether you’re just starting or have years of experience, multi-family properties are a smart choice for building wealth that stands the test of time.